What is Yuma AI?
Yuma AI is an AI agent that automates customer support for e-commerce brands, resolving tickets such as order tracking, returns and product questions from start to finish. It is a Y Combinator-backed company built for Shopify and direct-to-consumer brands, works with the helpdesk a team already uses and has more than 100 integrations. Yuma is SOC 2 Type II certified.
Yuma's main difference is outcome-based pricing: it only bills a full resolution, meaning a ticket it handled end to end with no human involved. Escalations and conversations a human touches are free. Under the hood a multi-agent system handles different request types, with brand voice and guardrail controls, customer profiles for personalisation and computer vision for images customers send. Brands use it to cut first response times, handle seasonal peaks such as Black Friday without hiring temporary agents and free their support team for complex cases. Add-ons include a Sales AI shopping agent and Social AI for comments and DMs.
Main Features
- Resolve support tickets end to end with a multi-agent AI system.
- Look up orders and tracking to answer where-is-my-order questions.
- Apply brand voice and guardrail rules to every reply.
- Personalise answers using customer profiles.
- Read images customers send with computer vision.
- Route across multiple brands and stores.
- Expose Yuma to Claude and ChatGPT through an MCP server.
How to Get Started with Yuma AI
- Book a demo on yuma.ai and size a plan to your ticket volume.
- Connect your Shopify store and helpdesk.
- Set brand voice, policies and escalation rules.
- Run the first 30 days free while Yuma ramps up automation.
- Review resolution and CSAT analytics and widen coverage.
Yuma AI Pricing
Yuma AI has no free plan, though the first 30 days are free and there is no implementation fee. Plans carry a 12-month commitment and bill only full resolutions: Starter is about $14,400 per year for 12,000 resolutions, Growth about $40,000 per year for roughly 48,000 and Scale about $90,000 per year for roughly 120,000. Monthly plans charge $1.50 for each resolution over quota.
Who Should Use It?
- Shopify brands with high support ticket volume.
- DTC teams preparing for Black Friday and seasonal peaks.
- Support leaders who want to pay only for automated outcomes.
- Multi-brand e-commerce groups.
- Brands that want faster first response times.
Yuma AI Alternatives
- Gorgias: E-commerce helpdesk with its own AI agent.
- Siena AI: Agentic support AI for DTC brands with a personality layer.
- Fin: Intercom's AI agent for support beyond e-commerce.
Frequently Asked Questions
Is Yuma AI free?
No, Yuma AI is a paid product starting at about $14,400 per year, but the first 30 days are free. There is no implementation fee.
How does Yuma AI pricing work?
Yuma AI charges only for full resolutions, tickets it solves with no human involved. Escalations and conversations a human touches are not billed.
Does Yuma AI work with Shopify?
Yes, Yuma AI is built for Shopify and DTC brands. It also connects to common helpdesks through more than 100 integrations.
Yuma AI vs Gorgias: which is better?
Yuma AI is better if you want an outcome-priced agent that layers on your current helpdesk, while Gorgias is a full helpdesk with built-in AI. Many brands run Yuma on top of Gorgias.