What is 11x?
11x is an AI sales company whose digital workers, Alice and Julian, prospect, qualify leads and book meetings for B2B sales teams. The company says it has raised more than $70 million from a16z and Benchmark, and customers on its site include Checkr and Leica Biosystems.
Instead of selling a tool that reps operate, 11x sells AI workers that do the job. Alice runs outbound: she finds buyers across 50+ data sources, researches them, writes personalized messages and runs sequences over email, phone, LinkedIn, SMS and WhatsApp. Julian handles inbound: he answers and calls leads by phone, qualifies them and schedules meetings. Teams use 11x to scale pipeline without hiring more SDRs and to respond to inbound leads within minutes. Because the workers run continuously, they can follow up with leads outside office hours and in several channels at once.
Main Features
- Finds and enriches prospects from more than 50 data sources.
- Writes personalized outbound messages for each prospect.
- Runs multi-channel sequences over email, phone, social, SMS and WhatsApp.
- Answers and calls inbound leads by phone with Julian.
- Qualifies leads and books meetings on reps' calendars.
- Syncs activity with your CRM.
- Handles nurture campaigns and customer onboarding calls.
- Reports on meetings booked and pipeline generated by each campaign.
How to Get Started with 11x
- Book a demo at 11x.ai.
- Share your ideal customer profile, offer and messaging.
- Connect your CRM, calendar and sending domains.
- Approve the first campaigns and let Alice or Julian run them.
11x Pricing
11x does not publish prices. You book a demo and receive a custom quote based on the digital workers and volume you need. There is no free plan or self-serve trial.
Who Should Use It?
- B2B startups that need pipeline without a large SDR team.
- Sales leaders scaling outbound across markets.
- Companies with slow response times to inbound leads.
- Revenue teams running multi-channel prospecting.
- Businesses that qualify leads by phone.
11x Alternatives
- Artisan: AI BDR Ava with self-serve onboarding
- Amplemarket: sales platform with AI prospecting for reps
- Regie.ai: AI sales agents that work alongside human reps
Frequently Asked Questions
How much does 11x cost?
11x does not list prices. Pricing is custom and quoted after a demo.
What do 11x Alice and Julian do?
Alice is an AI SDR for outbound prospecting and outreach. Julian is an AI phone agent for inbound lead qualification and booking meetings.
Is there a free trial of 11x?
No. 11x has no free plan or self-serve trial; you start with a demo.
11x vs Artisan: which is better?
Both sell AI SDRs. 11x adds an inbound phone agent, while Artisan is often easier to start with self-serve onboarding.